Cliche Exhibition @ Traffic

Cliché, simply put is a sheet of A1 paper that promotes urban/underground art culture in the Middle East. The zine* acts as a gallery space every month, showcasing the works of two of the best artists from the urban art scene.
An exhibition was held on June 12th at Traffic Gallery in Dubai. It was a showcase of Boxes, Prints, Posters and the Zine."

http://www.whitespace-designs.com/
http://www.viatraffic.org/

Exhibition Featured : {ths} / Aditya / Alia / Altamash / Amrit / Archan / Arezu / Arisu / Avi / Bastard Project / Bhavya / BrownMonkeys / Caio / Cima / Daniel / Dhanya / Diya / Elmaee / James / Lina / Neena / Noel / Payal / Rami / Renata / Rita / Rob / Sangeeta / Sarah / Shaxeb / Vivek (project organiser and participant)



The gallery was converted into an ambient zine including one-off prints and installations – the gallery transformed into a live version of the zine. Limited edition bespoke boxes commissioned by local designers were on sale – each containing the back copies of Cliché.











So after almost 2 months of working spare weekends on the boxes/canvas and a week of setting up at the gallery, the night had finally arrived. It was exciting and stressful at the same time but it all went well and we all had a great time.
The best part was doing the Live Mural where all the featured artists could doodle stuff while people watched in anticipation. Then everyone joined in adding stickers, and comments on existing doodles. It was really cool. I think the bug has bitten; another exhibition is in order. Watch this space...Lomography exhibition coming soon! Ren x

P.S. Credit must also go to Matt for all his manly help with all the manly drills, jigsaws and general brain power. Thanks babe!

Night of 1000 Drawings

Some friends of mine back in Johannesburg (Legion Collective) started an awesome project called 'Night of 1000 Drawings'.

Basically anyone can submit drawings, doodles, paintings, photographs, anything as long as it's A5 in size. The pieces are for sale on exhibition night and all the cash goes to a charity for the homeless (Paballo). Each one of these events have been a huge success and i'm always keen to fight the cause. If you are too, check them out:

http://1000drawings.blogspot.com/
http://www.legioncollective.co.za/
http://www.paballo.org.za/








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Nomad

The name Nomad was proposed for a mobile satellite technology product that enabled people to watch, listen and interact with their favourite shows and audio/radio on their mobile phone.




The “O” in Nomad serves as a mobile phone screen with the number buttons below. This becomes a stylized, interactive and memorable icon that can be used and adapted within the identity.




The brand categories can be differentiated by different colour usage, with the category name beneath, i.e, chat, movies, music etc...Simple, relevant and instantly recognisable icons of these various categories can be used as shortcuts or areas where space is limited. These help create a fun and engaging visual language for the brand.





This design element behind the logo is an additional element that can be used within the campaign. They are never the same and give the notion, like the name ‘Nomad’ suggests, of movement. To be used in areas like the website, web banners and even print.

Tonic Recruitment Ad

It’s not easy finding great Account Directors in these parts, so in preparation for the Dubai Lynx Awards, I made some fake Tonic business cards. In place of the name, it read ‘your name here’ and Account Director underneath. We handed these out to all the good looking people during the festival, but during the actual awards evening, as JWT was announced Agency of the year, we ambushed their celebrations by throwing some of our fake business cards their way.

DESIGNOPOLIS - Dubai

Designopolis is a new shopping mall being built in Cairo, Egypt. It is a complete, easily accessable, upmarket, design-trendy, one-stop-shopping mall for the home. Everything from an Armani couch to a simple light switch. The client wanted the logo to reflect all these aspects. Even though client did not go for this option, I still feel it had something unique and memorable about it.





Proposed ideas for signage within the mall itself was to allocate areas as if they were 'room's in a household where all items relating to that 'room' could be found.
I also proposed we design an entire alphabet for Designopolis made from furniture and other household items.

Greeting Cards

I did a whole bunch of break-up greeting cards. I wrote the lines and did the watercolours myself. Where does this whole idea come from? hmmm...not sure really, maybe past experiences buried and hidden deep down somewhere ;)
They're more for fun than anything else. I like the reaction people give me when i show them ;)
I also made hand painted broken wooden hearts to display with the cards. They are for sale in our agency store at the moment but I am in the process of taking them to exclusive books so that they can hopefully stock them.

Fun Stuff

The following items are things I did just for fun ;)


These are Valentines Day Posters I did for our agency Valentines Day Party. The theme being Trailer Trash Love;)







This is a lamp I made from matress springs, fake roses and faerie lights. the white lights in the back stay lit and don't flicker, where the red lights within the heart of roses do flicker, as if it were a beating heart.



I did the following designs for a local clothing brand called Iron Fist.